FALL WARDROBE 2026: 3 BRANDS TO WATCH

The start of fall is a time for actively updating your wardrobe. The problem with most seasonal purchases isn’t that the items aren’t attractive enough. On the contrary: we often buy individual eye-catching pieces that look great on their own but don’t go well with what’s already in our closets. As a result, the closet is overflowing, yet in the morning we still find ourselves facing the familiar dilemma: “I have nothing to wear.”

A modern approach to building a wardrobe works differently. Instead of constantly updating your collection of clothes, it’s worth investing in pieces that define your silhouette, mix and match easily, and suit your actual lifestyle.

We’ve selected three brands—OUN, Vem Vet, and SHTOR—that each take a different approach to the modern wardrobe but are all worth checking out this season. OUN helps build a strong foundation and a distinctive silhouette, Vem Vet focuses on functionality and comfort in everyday looks, and SHTOR adds character and helps create a recognizable personal style.

OUN

OUN is a young high-end brand that creates elegant clothing from natural fabrics. The brand emphasizes quality, comfort, and authenticity, offering pieces for both everyday and special-occasion looks.

The brand’s main strength lies in its ability to help you build a distinctive wardrobe foundation without excessive embellishment. The collections feature many structured jackets, suit pants, shirts, blouses, and dresses that allow you to create a feminine, put-together look even without a lot of accessories.

Style tip: If you’re used to oversized silhouettes and minimalist looks, try changing up your proportions this fall. Pair an OUN structured jacket with high-waisted or wide-leg pants, add a silk blouse or a sheer top, and accentuate your waist.

**VEM VET ** VEM VET atelier is a Ukrainian brand founded in 2016 by fashion designer Oleksandra Bondarchuk in Lviv. The brand creates minimalist, comfortable, and functional clothing designed to remain stylish and high-quality for years to come.

An fall wardrobe needs to withstand the daily grind: work, trips around town, meetings, walks, and temperature changes. That’s why outerwear is often the most important investment of the season.

VEM VET excels in this category: gettstyle features coats, trench coats, jackets, and down jackets in various silhouettes and colors.

If you need one versatile outer layer for fall, start with a trench coat. A beige or cream trench coat pairs easily with denim, dress pants, dresses, and knitwear. A darker style, such as the brown LONDON, creates a deeper and more striking fall look.

Style tip: If your outerwear has an oversized silhouette, it’s best to balance it with a more fitted bottom or well-structured shoes. And if your coat or trench coat has a straight cut, feel free to experiment more boldly with wide-leg pants and layering.

SHTOR

SHTOR is a brand about the power of being yourself, inner freedom, and individuality. Its DNA is built on contrast, and every piece is designed to highlight boldness and confidence.

SHTOR should be viewed not as an alternative to your basic wardrobe, but as an accent layer. If your fall wardrobe is mostly neutral, don’t rush to buy yet another basic piece. Try adding a single statement piece that will become the focal point of your look.

For example, a black SHTOR midi skirt can serve as a versatile foundation for various outfits: paired with a chunky sweater and boots for a casual look, with a fitted blazer and loafers for a more structured urban look, and with statement jewelry and heels for an evening out.

**Not sure where to start when updating your wardrobe? ** It’s not always easy to figure out on your own exactly what pieces you’re missing—especially if your closet is already full of clothes. A new styling service—Digital Stylist by gettstyle—will help you put together outfits based on your style, needs, and the specific items you’re looking for.

Tell the stylist where you go, what you wear most often, and what look you’re going for—and start building your fall wardrobe not with random purchases, but with pieces that will truly work for you.

Fall is the perfect time to reevaluate your personal style.

Try Digital Stylist by gettstyle